While the Royal Rumble is always an exciting time of year, and generally, the match itself is always enjoyable regardless of the winner, sometimes it can be hard to get around the fact that Rumbles are by and large remembered by their winners. This is fine for the most part, but there have been a few instances throughout history where thinking back, the winner seemed somewhat disappointing in the grand scheme of things.
Sometimes, when a Rumble winner is initially disappointing, it’s turned into an interesting story, and the whole thing works out in the long run, but that isn’t always the case. Thankfully, the 2021 Rumble winners seem to be excellent choices; however, in these instances, we’re going to discuss today, the person who won the Rumble either didn’t need it, failed to make any kind of impact in the long run, or was just a horrible choice compared to an alternative.
However, I’m not going to point out problems without suggesting solutions, so I will also cover who I believe should’ve won the Rumble match instead of the real winner, and we can have some fun speculating.
8 – Bret Hart & Lex Luger – 1994

A draw. The match ended in a draw.
Granted, the Rumble was still in its early days back then, so they could get away with more experimental stuff, but could you imagine how pissed off we’d all be these days if the Rumble ended in a draw? We’d be outraged and would mock it for decades to come, yet we all just seem to have accepted this one.
If I were to speculate, I think the reason this is the case is that Wrestlemania 10 ended up being a terrific show that told a pretty interesting story. However, no one ever gives a shit about Lex Luger’s role in that story. Seriously, whenever I hear anyone talk about this situation, it’s about how great Bret’s story was of wrestling Owen in the opener before coming back to defeat Yokozuna in the main event. Luger just gets completely forgotten.
Who should’ve won instead?
Bret Hart, on his own.
If you removed Luger from the occasion entirely, the whole story becomes so much better. You still make Bret wrestle Owen in the opener, and that match goes exactly the same way as it did in real life. The only difference is that you don’t have Luger wrestling Yokozuna earlier in the night, which means that come the main event, you have a fresh Yokozuna going up against Bret Hart, who not only put on a great match earlier in the night but lost.
You couldn’t ask for a better underdog story, and it would’ve added that extra layer of drama to the main event and an even bigger emotional exhale when Bret won the title. Not to mention, you don’t have to end the Royal Rumble in a sodding draw.
7 – Charlotte Flair – 2020

Truth be told, Charlotte winning this Rumble wasn’t actually that bad in the long run. Her story and match with Rhea Ripley was one of the highlights of Wrestlemania season this year, and the Rumble was a great place to start it. I just think there was a far better option on the table.
Who should’ve won instead?
Shayna Baszler.
Now, I know Baszler got her Mania match with Becky anyway, but I’d argue the Rumble would’ve been a far better way for her to get there. Consider what’s at play, Baszler entered in the number 30 spot in the Rumble that year, destroyed everyone in sight, only to get eliminated by Charlotte. It was a pretty underwhelming debut. Sure, she bounced back, but only after we had to sit through the most boring Elimination Chamber match I’ve ever seen.
If Baszler had won the Rumble, she would’ve come onto Raw with the kind of fire very few do, and you could’ve spent longer building her feud with Becky into something a lot more intense. You can still have Charlotte challenge Rhea for Mania because, let’s face it, all Charlotte would need to do is turn up in NXT and demand a match, or have Rhea show up on Raw and get in Charlotte’s face. Then, not only can you build a better story surrounding Lynch & Baszler, you don’t have to waste the Elimination Chamber on a match booked to be a complete and total snoozefest.
6 – Vince McMahon – 1999

I’m of two minds with this one. On the one hand, I can see how this Rumble win served the story, and it’s not like McMahon actually went on to fight at Wrestlemania, so what does it matter? However, I think there’s more to it than that. For one thing, this is one of the less-liked Rumbles as a whole, and I can see why it focused so heavily on McMahon & Austin that it felt like no one else involved in the match was even remotely important, other than maybe Chyna.
In many ways, wrestling fans view the Rumble as sacred. It only happens once a year (unless Saudia Arabia wants one) and to turn it into an hour-long angle like this wasn’t the best use of anyone’s time. I think this is a clear example of how wildly people’s opinion on things can change depending on who wins. The truth is, if McMahon had eventually been toppled at the final hurdle here, I think this match would be far more fondly remembered.
Who should’ve won instead?
Stone Cold Steve Austin
This one’s pretty straightforward. Austin ended up getting the title shot at Wrestlemania 15 anyway, so why bother taking us around in circles like this? It’s like the build to Wrestlemania 35’s main event, the perfect story was standing there, and it was so simple. Then, they added all these extra layers, and it took the shine off the apple, so to speak. If Austin had won this Rumble, even if you’d kept everything else the same, the match would’ve felt like a compelling story that reached the proper climax. Yes, we would’ve gone through some boredom, but it would’ve been worth it for the payoff.
Instead, we ended up with an underwhelming match with an underwhelming winner. Plus, regardless of the circumstances, it’s never a good look when the person in charge of the show books themselves to win a big match like this.
5 – Sheamus – 2012

I’ve made no secret that I’m not a big fan of Sheamus in the past. In all honesty, I like him a hell of a lot more than I used to, thanks to his work in The Bar and recently with Drew McIntyre, but for the early years of his time in WWE, I couldn’t stand the guy. I thought he was boring and not even that good of a wrestler. As such, I’ve never liked the fact that Sheamus won this Rumble.
While I do think he was one of the best opponents for Daniel Bryan at the time, I don’t think we needed the Rumble win to get there, especially when the match ended up being the 18 seconds atrocity that sent the entire wrestling fanbase into a furious frenzy for the next 3 years. While Sheamus had been building as a face over 2011, he didn’t feel like a worthy top guy just yet, and sometimes a Rumble win can serve that purpose, but this one really fell flat.
Who should’ve won instead?
Chris Jericho
The story was so perfect. Not only was Jericho vs Punk a match people were ready to pay like mad to see, but this was Jericho’s big return after a few years away from the business. Jericho vs Punk had a great build and ended up being a fantastic Wrestlemania match, so why the hell didn’t they kick it off the right way?
Well, that’s the thing that makes this sting so much. Jericho was originally supposed to win this Rumble. He was to make his surprise return and immediately become a conquering hero by winning the Rumble and challenging Punk. However, it leaked in the weeks before the event that Jericho was coming back, so WWE decided to completely change plans for the Rumble, cutting off their nose to spite their face.
WWE has never seemed to grasp the fact that just because something’s predictable doesn’t necessarily mean it’s bad. It’s true that sometimes when we’re expecting one thing and get something else, it’s a fantastic thrill (see Seth Rollins cashing in at Wrestlemania 31), but sometimes things are predictable because it’s what should happen. In films, when the hero defeats the villain and saves the day, people don’t complain that it’s ‘predictable’ because it’s the correct way to round off the story in a satisfying way.
It was a stupid knee-jerk reaction to something leaking online (it only leaked that Jericho was returning, by the way, not that he was going to win) and left everyone watching feel deflated.
4 – John Cena – 2013

So you know how I just said sometimes it’s fine when things are predictable? This was a case when being predictable was bad.
After Wrestlemania 28’s main event between The Rock & John Cena was billed as ‘once in a lifetime’, it would’ve been safe to assume that the match would’ve only happened…well…once. WWE would disagree, though, as, from the very beginning, the plan was to do the match twice on consecutive Wrestlemanias. I know we’re always asking for more long-term booking in WWE…but not like that.
As 2012 progressed and Cena’s story continued to focus on his downward spiral with The Rock, only for The Rock to show up at Raw 1000 (in July) and announce that he’s going to challenge for the title at the Royal Rumble (in January), it became clear to everyone what was going on. After carrying the company on his back for over a year, CM Punk was going to get snubbed for the Rock/Cena rematch that no one really cared about or wanted to see.
This meant that everyone knew who was going to win the Royal Rumble in July, half a year away from the actual event. Now THAT is a case of lousy predictability.
Who should’ve won instead?
The Rock
Now, hear me out. While the story between Rock & Cena was boring and no-one wanted to see it, CM Punk vs The Rock was still a match that people were excited to see, and rightly so, it was a good match (even with the weird booking at the end). So, why not have that be the Wrestlemania match instead? That way, Punk doesn’t get snubbed from the main event (potentially convincing him to stay with the company a little longer), and the fans don’t have to endure a rematch from the previous year that was way worse than the first one. Hell, make it a triple threat if you’re that scared about Cena having nothing to do.
It was a simple case of WWE making their plans two whole years in advance and then refusing to budge on them when a new star rose up and took the wrestling world by storm. By all means, plan out grand year-spanning storylines, but if the times change, you’ve got to change with them.
3 – Randy Orton – 2017

The 2017 Rumble was fascinating because it was the first time in a long while where the winner didn’t seem blindingly obvious. See, as much as there are 30 participants in a Royal Rumble, there are usually only one or two realistic contenders to win the thing. Sometimes this is obvious in how stars are booked towards the Rumble, or other times it’s because the dirt sheets have already leaked what WWE is planning for Wrestlemania that year. However, in 2017, everything was still up in the air, and there was a whole host of different people who could conceivably win.
Brock Lesnar, Goldberg & The Undertaker were a heavy focus in the build, and they were all set to collide in the Rumble. Bray Wyatt was building back up after a relatively lacklustre year, and Braun Strowman was seeing momentum like never before. All of these people and more would’ve been exciting choices to set up a match for Wrestlemania. It seemed like WWE had a win-win situation on their hands because the fans would seemingly be happy with any of these choices.
Then Randy Orton won. Unlike over the past year, Orton was still a somewhat dull character in 2017, and no one had any interest in seeing him compete for a world title at Wrestlemania. Everyone knew his current partnership with Bray Wyatt was going to explode sooner rather than later, and it’s not like we needed a Royal Rumble win to make that happen. Not to mention, it wasn’t even that interesting of a storyline, and no one wanted it to be the biggest of Mania season.
Who should’ve won instead?
Chris Jericho
By FAR the most compelling story going into Wrestlemania that year was the story between Kevin Owens & Chris Jericho. They had worked their asses off all year, with both men doing the most entertaining and genuinely funny stuff on WWE TV week to week. With the Universal Championship over Kevin Owens’ shoulder, the pairing had been the focus of Raw ever since the brand split in June 2016, and their story was that should’ve been the most important one heading into Wrestlemania.
The Festival of Friendship, where Owens turned on Jericho, happened about a month following the Rumble. It was one of, if not the best TV segment of the entire decade and think how much better it would’ve been knowing they had a Wrestlemania match on the horizon. Instead of going with what was clearly the most compelling storyline, WWE destroyed Owens’ credibility by having him drop the title to Goldberg like he was nothing for a Lesnar/Goldberg rematch that, while good, did not need the title AT ALL. Jericho & Owens did get their Wrestlemania match, but it was for the US title as the 2nd match on the show, and it felt so underwhelming because the story hadn’t been treated in the way it deserved.
2 – Batista – 2014

Much like with the Cena/Rock situation, this was a case of WWE having already made their plans and stubbornly sticking to them rather than realising what all of the fans were crying out for.
In the build-up to the 2014 Royal Rumble, it leaked that Batista would be returning for the match shortly after finishing filming the first Guardians of the Galaxy movie. Naturally, WWE smelt money in the waters and thought that they quite liked the idea of having the WWE Championship over the shoulder of Batista when he goes to all of those premiers and is all over the news. There was a problem, though, because the fans didn’t give a shit about Batista. They instead had their hearts set on a different, smaller, bearded wrestler.
Who should’ve won instead?
Daniel Bryan
The moment Rey Mysterio came out in the number 30 spot of that Royal Rumble, to the moment the show went off the air, the crowd booed and booed until their lungs gave out, and can you really blame them? Since last summer, people had been clamouring for Daniel Bryan to claim his place atop WWE, and over and over again, the people making the decisions told us no. They had characters tell Daniel Bryan that he wasn’t good enough repeatedly, and then the real people behind those characters would book Daniel Bryan to lose, making it seem like they were right. WWE is so needlessly combative with their own audience sometimes it’s genuinely baffling.
The fans didn’t take any of that shit, though, and essentially told WWE that we’re going to keep booing every ‘top guy’ you put in front of us until you give us Daniel Bryan. At the 2014 Royal Rumble, WWE refused to give us Daniel Bryan and stayed the course, and no-one was happy about it. What’s worse is that immediately after the Rumble, CM Punk (another star beloved by fans) walked out of the company over what we would later discover was a laundry list of horrible things that happened to him there over the years.
What’s so baffling is that making the fans happy in this circumstance was the easiest thing in the world. They were quite literally chanting Daniel Bryan’s name ALL. THE. TIME. And yet WWE decided to plug their ears and push forward because, once again, they seem to despise their own fans. The upside here is that, eventually, it worked, WWE relented, and Wrestlemania 30 ended with Daniel Bryan holding the world championship aloft. However, WWE could’ve saved themselves so much strife if they’d have woken up sooner and given the fans Daniel Bryan at the Royal Rumble.
It doesn’t end there, though, because one year later…
1 – Roman Reigns – 2015

…WWE still hadn’t learnt their lesson.
I’m not going to tease you with this one.
Who should’ve won instead?
Daniel Bryan.
Take what I said about 2014, add a year of Bryan being tragically out of action with an injury, only to return just in time for the 2015 Royal Rumble. The story was perfect. After 8 months of pain and suffering as Bryan recovered from his injuries, he stood with the perfect chance to reclaim the championship he never lost by toppling the company’s biggest monster in years in the form of Brock Lesnar.
Once again, though, WWE had made their plans, and it was time to once again bury their heads in the sand and ignore everything else going on around them. WWE decided Daniel Bryan wasn’t the plan they had in mind and completely ignored the fans for the second year in a row, instead giving us the new WWE manufactured star in the form of Roman Reigns. Once again, the fans weren’t as stupid as WWE hoped they’d be, and they saw it for what it was, a transparent attempt to try and create the next John Cena in the form of Roman Reigns.
What makes this so much worse than in 2014, though, is that this choice didn’t just deny Daniel Bryan. It actively hurt Roman Reigns’ career for YEARS. While there were many other issues with Roman Reigns around this time, I genuinely think that him winning this Royal Rumble is what made it as bad as it was. To be clear, after this Rumble, the fans booed even the mention of Roman Reigns’ name for years. People’s opinion on him didn’t soften until late 2018 when he got leukaemia, and EVEN THEN, people didn’t start to properly enjoy the man’s work until the summer of 2020.
For 5 years, Roman Reigns was this absolute toxic entity that caused the fans to immediately hate anything he was involved with. While him winning this Rumble isn’t the sole cause, I believe that if Daniel Bryan had won this Rumble instead, the fans would’ve got over it a hell of a lot quicker than they did.
And there you have it! Thank you very much for taking the time to read this post. Let me know what you think of these Royal Rumble winners and my alternate bookings, either in the comments below or on Twitter @SStyleSmark. Finally, make sure to come back here next week as it’s Wrestlemania week and I’ll be doing both predictions & reviews for both NXT Takeover: Stand & Deliver and Wrestlemania!























